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Product Details |
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| Be Our Guest ( Disney Institute Leadership Series) |
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In a brand-new series, the world-renowned Disney Institute reveals the strategies that have sealed Disney's extraordinary reputation in a highly competitive and ever-evolving business environment. For years, the Disney Institute (formerly Disney University) has offered seminars to scores of business professionals who flock to Walt Disney World in order to learn the techniques and philosophies that allow The Walt Disney Company to achieve extraordinary success. The Institute's seminars are designed to share with other companies the insights of Disney's approach, so that those companies can increase productivity and eventually reap similar results.
Companies that have participated in the seminars include American Express, Blockbuster Entertainment, Ben Jerry's Ice Cream, Eastman Kodak, Ernst&Young, IBM, ATT, Mobil Oil, Nordstrom, Ritz-Carlton, Saks Fifth Avenue, SmithKline Beecham, Sloan-Kettering Cancer Center, Target, United Parcel Service and many more. Be Our Guest features anecdotes and case studies from various companies that describe how they adopted the techniques learned in the seminars to create an environment that nurtures success. Business professionals from all industries around the world will be eager to explore the tried-and-true methods of assuring customer loyalty.
Price: $10.0
Quantity Available: 18 |
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| Disney Coming to Town with Ideas |
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| Two-day workshop on Leadership |
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Ruchi Jain
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